In 2006, Escentric Molecules launched Molecule 01, a single aroma-molecule in a bottle. The molecule was Iso E Super, an abstract synthetic created in a lab.
Molecule 01 became a cult phenomenon, hailed as the anti-fragrance fragrance.
A love song to minimalism.
Now Molecule 01 gets a plus one. In three iterations, it is paired with a single scent ingredient.
01 + 1
Molecule + Mandarin
Molecule + Iris
Molecule + Patchouli